User Experience Theory and Practice
Designer(s):
team1: Leda Demetriadou, Sanchayita Kainth
team2: Leda Demetriadou, Saniya Chand, Emmelie van Dijk
Professor(s):
Harm van Essen, J.H. (Berry) Eggen
Year:
2024
In this project we address the ESSENCE challenge, for the company of Dopper, establishing sustainable customer long lasting sustainable relations. The proposal aligns with Dopper's sustainability goals by enhancing user experience and reinforcing the brand's identity. The purpose of this project is to firstly present the challenge of Dopper and proposal of team 4 and compare it with the other proposals. Secondly present and critique other proposals for other challenges and thirdly generally and specifically reflect on other challenges and the one from ESSENCE. All the above were analysed with the theories and tools of RDD and UX design.
Client:
Dopper
Manifesto
UX Portfolio
Report
Contribution to Development
This project helped me grow as a designer by showing how UX design can actively support values like sustainability, trust, and care. It allowed me to connect my interest in UX design with real user needs and reflect on how small interactions can build meaningful relationships over time. I became more confident in using UX methods to shape not just products, but systems which create experiences that reflect what people care about while communicating the organization's values.
